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The programme is modular and will take place in London and in Los Angeles.
Please note, in order to fully benefit from the programme, participants must be able to commit full-time to the following dates.
| Module | Theme |
| 1 | UK and international film business
London 14-18 July 2008 |
| 2 | US market and studio system
Los Angeles 22-26 September 2008 |
| 3 | Film finance and general business skills
London 24-28 November 2008 |
| 4 | Project presentations and awards
London 8 Jan 2009 |
| There will be occasional sessions outside the module dates. |
To develop and enhance your understanding of the global film business, the programme combines meetings with industry leaders, seminars, case studies, studio and other off-site visits, and working sessions on projects based on hypothetical scenarios. You will be expected to work on a project in your own time (approx 5 days). Throughout the programme, participants will also be offered networking opportunities with working lunches, dinners and evening receptions. Among other topics, the programme will cover:
- an overview of the global film business and the key players
- the key financial considerations and controls which can determine success or failure
- comparing and understanding global sales and distribution opportunities
- theatrical release campaigns and strategies
- home entertainment and ancillary markets
- understanding the US marketplace, studio system and agents
- raising finance and understanding revenue flows
- key legal, business affairs and accounting considerations
- commercial and creative considerations during development
- managing physical production and minimising risk
- the acquisitions process
- core leadership and management skills, including business planning and strategy
- the role of market research and analysing data
- the relationship between music and film
- what the future holds
- personal presentation techniques
Throughout the programme you will receive a variety of programme materials. These will include reports and handouts covering marketplace data and information, confidential case studies and financing mechanisms.
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